Below is a brief we got forwarded through the college system by Mark Webster, He is a photographer specialising in "lifestyle - advertising" photography and he is looking for a new logo which highlights his creative personality and photographic specialties.
Brief
Introduction
I’m
a lifestyle-advertising photographer specialising in capturing real
moments with a natural feel for use in design to promote products or
services. I need a logo for my photography business ‘Mark Webster
Photography’. My website is here www.markwebsterphotography.com
Purpose
I
will use it on my website, business cards, letterheads and on my
portfolio so the logo needs be clear and recognisable when small for use
on my business cards or when being viewed on a smart phone. I’ll also
be getting it embossed onto a leather portfolio so it needs to bold and
simple enough to do that.
Tone/style
The
logo needs to reflect my type of work, so fonts that are used regularly
in fashion magazines may not work and nothing that looks wedding’y’ or
old fashioned, like calligraphy or certain serif fonts.
If
it helps, the things I like are simplicity, functionality and quality
and I like things that stand the test of time, no fads.
Here are a handful of examples; I’m not saying I necessarily want it to look like any of these it’s just something to go on.
http://www.richardmoran.co.uk (his name is just the same as everything else, it’s the four finger symbol thing that I like)
Fonts I like
I also really like the overall style of the work from the agency 'The Consult'
I don't mind changing the fonts or colour scheme on my website to suit the logo.
Usage and fee
I'll pay £50 to whoever’s logo I decide to use.
I
will need all the rights to the logo, to use as long as I need it for.
And I need it supplied as large as possible in the RAW format (example
InDesign) so that I can save it however I need. It would also be helpful
if it could be supplied as a couple of other formats such as jpeg, PDF
and gif.
Submissions and Deadline
Please send submissions to info@markwebsterphotography.
The Deadline is Sunday the 3rd of March; I’ll hopefully have made a decision by the end of that following week.
Thanks.
Mark Webster Photography
07828 136 822
www.markwebsterphotography.com
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