In this postage stamp brief, we have been instructed to design a set of 4 postage stamps, including the first day package that will package the stamps.
The stamps must
'Encourage consumers to make positive environmental changes and educate future generations with regard to energy conservation, low impact transport, zero-carbon housing and reducing water over consumption.'
The Judging criteria
Design Craft - Does your solution look and feel the best it can?
Ingenuity - Is it frugal with resources, is it surprising? and does it solve a problem?
Insight - what need, gap or opportunity have you discovered and how?
Communication - is it easy to understand and does it inspire people?
Social Benefit - How does it help society as a whole?
You should aim to
- Produce an innovative response that goes beyond conventional treatments and styles - look into recent examples of innovation in stamp design
- To demonstrate originality of thought and approach based on sound research.
Market
- A stamp is a receipt for a service and is available to anyone within the UK wishing to use the postal service.
- This service covers the globe and therefore the stamp is an ambassador for the UK when posted over seas.
- A new and younger generation of stamp collectors.
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