Thursday 10 May 2012

Design practice 1 // Your Choice - Expand Bold and Bold Italic development

For presentation purposes i have been working on a tiled background which will be the background on all the prints. I wanted to keep it simple and dark, so that the font will stand out and not get confused with the background.


Expand Bold

With this font, it creates a perfect opportunity to ensure that there is a clear difference between each member of the font family, as you can see below, this would clearly pass as the Bold member of the family, with the large amount of block space in each letter, filling them definitely produces bold elements, heavily solid block elements make the font stand out more, which is the intention of a bold font.


As the font revolves around an 'Expanded' right or left Stem of each letter, it means that I can keep the remaining elements of each letter anatomy quite a light weight, by doing this it means i can produce a Bold font without having to increase the weight of the stroke which may make each letter more difficult to read, especially when italicised.
 





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