Tuesday 30 April 2013

Exhibition promotion poster Brief and initial concept workshop


At this point in the module we have been given a quick one week brief to be completed for a final crit next Wednesday.


The aim of the brief is to create a concept and a promotional A2 poster which would promote a student orientated Exhibition which would take place in the corridor outside the Graphic Design Studios. 

The exhibition will start with next years first and second years, so the idea of the poster is to help next years first and second years understand what the exhibition is and where it will take place as well as the time period it will last for.

In this initial workshop we have been given a series of words which link to what the Exhibition is, who it is for, when it takes place, where it will take place.

The words we got given as a starting point were;
  • Exhibition
  • Bi-Monthly
  • Space
  • Graphic Design
  • Change / Rotation
We were then split into small 6 person groups and asked to think of related words and themes for each given word.


Below are the list of words our group produced.

- Exhibition

Exposure / Showcase / Display / Presentation / View / Communication / Expression /  Demonstration / Framing / Hanging / Appearance / Impression / Flaunt

- Bi Monthly

Time / Calender / Diary / Planning / Duo / Twins / Two / Scale / Circular / Change / Distance / Transition / Progression / Develop / Repeat 

- Space 

Area / Empty / Squidgey / Comfy / Cosey / Communal / Friendly / Social / Conversation / food / Territory / Break / Environment / Windows / Light / Seating / Water Fountain / Lounging / Chill Out

- Graphic Design

Colour / Shape / Designers / Students / Creative / Illustration / Type / Grid / Community / Visual / Aesthetics / Digitalizing / Hand Craft / Render / Image / Process / Program / Discussion / Stock / Print

- Change / Rotation 

Moving / Alteration / Modify / Develop / Switch / Choosing / Shift / Variety / Circulate / Adapt / Accommodate / Spin / Evolve / Replace / Transform / Refresh / Re-cycle / New / Disposable / Excite  

From this list of words we were then asked to go away and come up with three Unique concepts for both the name and concept of the Exhibition as well as 3 visual ideas that will link with the three different concepts.

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