Brief Title : Make Winston Churchill famous amongst 11-18 year olds.
Why have you chosen to work with your creative partner? What are your aims?
Mikey :
We already s have a healthy working relationship. In the past we have helped each other crit and develop our work. Josh has skills in illustration and product production which are areas where my skill lacks. We both share an interest in branding and identity.
Josh:
I
have chosen to work with Mikey as we are quite like minded and have
similar sense of humour. We have also helped each other on briefs in the
past, when coming up with concepts and ideas. Mikey has different set
of skills to me also, I am looking forward to combining these to come up
with something new and interesting and an outcome that would be
different to what we would produce individually. Mikey is good at type
and photography and I am better at production and image.
What are your specific areas of creative interest in this brief?
Mikey:
I like the fact we have such an open brief with just a desired outcome. I like that we would be able to take a humorous approach to this brief as well as inform a specific audience hopefully by using production and finishing techniques that I have not yet used.
Josh:
I
like the fact the brief is quite secretive, its a hidden brand
initially which allows for a creative outcome with
no boundaries. This definitely makes the brief more fun and appealing. I
am also quite interested in branding and I am looking forward to
creating some sort of Churchill campaign/brand.
What specific design skills do you have to offer in relation to your chosen brief? How do you intend to use them?
Mikey:
i think I am good at idea generation, which will help develop ideas. branding and identity could also come into play in this brief. Photography is another skill I could use even if it is just producing photos of our final product.
Josh:
I
think I am good at print production and finishes. I have experimented
with all the different processes art college and have become
quite comfortable in the print rooms. I think we will be doing a heavily
print based outcome so my skills and experience will come into play
towards the final stages. I'm also good at illustration, this is
something we may be using with the project.
What specific non - design skills do you have to offer in relation to your chosen brief? How do you intend to use them?
Mikey:
Critiquing - after an initial idea has been created I think I feel that one of my skills is my ability to crit work with an open mind and through past experience it seems that my ideas/ opinions are quite well received so I think working in a pair would develop these skills as well as help aid the development of the design and concept itself.
Josh:
I
feel my presentation skills have improved tonnes during this course,
and hopefully this will show when trying to get across our concepts in
crits clearly and thoroughly. Equally Mikey's presentation skills are
good so together I think we will be able to convey our project well. My
phone skills are pretty good, due to telesales jobs, this will come in
handy when ringing printers etc.
What are your specific roles be in the collaboration in relation to your brief?
Mikey
- Photography
- Brand Identity
- Typographer
- Illustrator
- Print Productions
- Finisher
Mikey
- Contextual Research
- Product Research
- Visual Research
- Audience Research
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