Wednesday 27 February 2013

Responsive // Re Written YCN Brief


Myself and Josh have had a sit down together today after doing a bit of basic research for Winston Churchill, to really try and refine our ideas and re write the brief so it is more specific to us and the tone of voice we are choosing to design with.

We took the technique of highlighting 5 words that help explain each element of the brief.

5 words that sun up the brief.
- Informative
- Educate
- Historical
- Fun/ Entertaining
- Inspiring

Target Audience
- 11 - 16 year olds 
- High school students

Tone of Voice
- Inform / Educate
- Serious message through humorous media

Products that could be produced
- Range of T Shirts
- Packaging for t shirts
- Electronic game
- Churchill Baseball cards (Pokemon)
- Churchill Vs Churchill ( Man vs Dog)
- Churchill look a like (Winston Churchillike)
- Does your Grandad look like Winston Churchill?

Process
- Screen print
- Digital media Video, Web, App
- Photography


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